Paseo de Montejo

Paseo de Montejo is Mérida's grand 19th-century boulevard, modelled on the Champs-Élysées and lined with the restored mansions of the henequén boom, the Monumento a la Patria, museums, cafés and boutique hotels. It is the cultural and prestige heart of the city and a magnet for visitors. For investors, the corridor favours short-term rentals: restored homes and boutique condos near Paseo de Montejo monetise tourism well, though it is also among Mérida's most saturated short-let markets, so competition is real. Mérida-wide gross yields run 6-8%, and demand for character properties on and around the Paseo remains strong. The case is trophy heritage real estate with tourism-driven income; the trade-offs are higher entry, restoration costs and short-let saturation. Peso-denominated.

Paseo de Montejo in Mérida, Yucatán, Mexico